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Punjab (PTB) · Chapter test · Free

1st Year Computer Chapter 9 TestEntrepreneurship in Digital Age

30 marks · 40 minutes · 21 questions. Covers: CHAP 9:Entrepreneurship in Digital Age.

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1st Year Computer Chapter 9 Test

1st Year · Computer · Punjab (PTB)

Name: ____________Roll No: ________Class/Section: ________Date: ________Total marks: 30Time: 40 minutes

Q1. Multiple choice questions (Attempt all · 10 × 1 = 10)

  1. Market segmentation helps businesses to:

    1. Create random prices

    2. Understand everyone in the same way

    3. Serve different groups of customers better

    4. Copy competitors

  2. How can you improve your creativity?

    1. By being curious and asking questions.

    2. By always following rules.

    3. By only working alone.

    4. None of the above

  3. What does it mean to "know your audience" when communicating?

    1. To focus on your own feelings.

    2. To understand the people you are speaking to and adjust your message for them.

    3. To avoid speaking to anyone.

    4. To ignore the people you're talking to.

  4. A technique commonly used in Design Thinking is:

    1. SWOT Analysis

    2. Brainstorming

    3. Lean manufacturing

    4. Data mining

  5. The goal of data-driven decisions is to:

    1. Avoid customer feedback

    2. Guess what might work

    3. Make smart choices using information

    4. Copy other businesses

  6. How does an investment help a business?

    1. By earning more money in the future

    2. By creating savings for emergencies.

    3. By lowering expenses.

    4. By reducing the number of loans needed.

  7. What does Design Thinking focus on when solving business problems?

    1. Only the product

    2. Only the customer

    3. The product and the customer's experience

    4. The cost of the product

  8. What are the two main types of market research techniques?

    1. Internal and external

    2. Simple and complex

    3. Qualitative and quantitative

    4. Local and global

  9. What kind of tasks can be done using collaborative tools in a business plan?

    1. Watching a tutorial

    2. Working on different sections of the plan at the same time

    3. Reading business books

    4. Selling the business

  10. A crucial skill for storytelling in business is:

    1. Technical expertise

    2. Emotional connection

    3. Physical strength

    4. High financial investment

Q2. Short questions (Attempt any 6 of 8 · 6 × 2 = 12)

  1. Give one reason why analyzing data is important.

  2. How can storytelling improve a debate?

  3. Differentiate between a loan and an investment.

  4. What is qualitative research?

  5. What is the main focus of Design Thinking?

  6. Give an example of a business solution for a grocery store.

  7. What should you be ready for after giving a pitch?

  8. What is a marketing plan?

Q3. Long questions (Attempt any 2 of 3 · 2 × 4 = 8)

  1. What is the difference between revenue and profit? Provide examples.

  2. Explain the process of creating a business plan, and why each step is critical to the success of a new business.

  3. What are marketing and sales strategies. How these can be developed effectively?